TikTok - In House Designer
Below is a compilation showcasing my in-house projects at TikTok, highlighting my creative contributions and achievements within the company.
MY ROLE : ART DIRECTOR/ILLUSTRATOR/DESIGNER/ANIMATOR
MOTION GRAPHICS / ILLUSTRATION / DIGITAL / WEB / MOBILE
TikTok DM Sticker Set - Wiggles and Wimps
When first released it was the number one direct messaging sticker pack on TikTok’s platform. This collection combines the trendiest animals from TikTok's platform with the vibrant brand colors of TikTok, accompanied by a clean and straightforward illustration style to make conveying emotion fun and streamlined.
TikTok Brand Colors
Most Popular Animals on TikTok
Retro wave
An enchanting effect inspired by the vaporwave aesthetic. Drawing insights from TikTok's data highlighting the growing popularity of vaporwave effects, we embraced this trend and crafted Retro Wave. Immerse yourself in a nostalgic journey with mesmerizing visuals, vibrant colors, and a touch of '80s nostalgia.
Crowd Surfer
This effect, born from a collaboration with Coachella. This dynamic effect captures the essence of a 70s-themed music festival while incorporating the iconic Coachella branding. Drawing inspiration from the request, we added a touch of whimsy by featuring a guy in a pizza outfit, infusing a sense of playfulness into the experience. Over all the effect was a success.
Critter Music Pad
The Critter Music Pad is an innovative tool that empowers users to compose their own music. With this interactive effect, each adorable critter produces a unique sound, providing a delightful and immersive experience. By simply tapping on the animated animals, users can effortlessly trigger enchanting melodies.
Bird Masquerade
Imagining attending a Bird masquerade. With the prompt in mind, I explored six distinct visual directions for the effect. In the end, we decided to embrace a simpler and more refined approach that highlights the user's face. This choice ensures that the effect remains elegant while subtly incorporating bird-inspired elements, resulting in a visually striking and captivating masquerade experience.
Effect Designs
As part of my role, I actively contributed to the creation of effects for TikTok's platform. Over the course of my involvement, I successfully designed and delivered more than 35 Effects. Below are examples of some of the effect I’ve helped build.
